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SEO & PPC Management
Search Engine Optimization (SEO) is the approach of optimizing a website to make it easily identifiable for creating more traffic and leads online. It is largely devoted to a website's search engine ranking, such as those of Google and Bing. The probability of a website being visited depends on its position and visibility in search engine results. More the traffic, the greater the conversion.
SEO
SEO has matured into a multifaceted strategy with numerous moving components that should come together to produce a consistent brand impression. Brands must also optimize for innovative capabilities as well as guarantee that all technical requirements are met.
The growing number of online retailers in the UAE implies that they must compete with each other which includes organic traffic. Majority of the UAE consumers select local e-commerce sites and that is essentially why it is crucial to emphasize on localized marketing and SEO within the UAE.
It is critical for your company to be at the top of search engine results pages (SERPs) in order to be successful in a competitive market. To rank better in search engine results, you will need an efficacious and result-oriented SEO plan. You understand what you want but aren't sure how to obtain it. There might be multiple reasons behind it, and whatever it be, Global Edge is all set to help you out.
PPC Marketing
At Global Edge Advertisements LLC, we address each of our PPC advertising campaigns with a thoroughly customized approach that is systematically devised to meet your specific marketing objectives. The approach is the cornerstone to an effective search marketing campaign, and it must be aligned with the brand goals and overall strategy.
We formulate an approach that is complementary to your enterprise once we understand your goals. This allows us to realize concrete results, collect useful data, and improve your account regularly.
Through running myriads of PPC campaigns with an extensive team consisting of Digital experts, we are at the forefront of the PPC arena. We do understand that PPC planning is not without its challenges and therefore we take constructive, management steps and web analytics cautiously to build PPC campaigns that surpass the rivalry.
YouTube marketing
We believe YouTube marketing can be an intimidating tool for brands. It combines a strategic principle of SEO with one of the most resource-intensive forms of media video. YouTube has always been a source of entertaining content. If you think your audience is not on YOUTUBE well, think again. One-quarter of internet users spend 10 hours or more watching videos, and YouTube has more than two billion active users worldwide. YouTube is so extensive that it can be accessed in 76 different languages.
Programmatic Ads
Programmatic advertising is the use of automated technology for media buying, as opposed to traditional or manual methods of digital advertising. Our Programmatic media buying specialist utilizes your data insights and algorithms to serve ads to the right user at the right time, and at the right price.
Programmatic media buying can be categorized into three different types:
Real-time bidding (RTB): RTB is open to any advertiser or publisher it is also known as open auction, RTB is when inventory prices are decided through an auction in real time. RTB is considered to be a cost effective way to buy media with a large audience.
Private Marketplace (PMP): They are open auctions, but the PMPs have participation restrictions. Only selected advertisers can access PMP by invitation only.
Programmatic Direct: It is when a publisher circumvents the auction, selling the media inventory at a fixed cost per thousand (CPM) to an advertiser (or several advertisers).
- BILLBOARDS
- WALL BANNERS
- RECEPTION SIGN
- MUPIS & MEGACOM
- VOLUMETRIC LETTERS
- PROMOTIONAL POSTERS
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- POSTERS
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- INFORMATION TABLE
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- PULL UP BANNERS
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- BUILDING WRAP
- METRO BRANDING
- ELECTRONICS SCREENS